Executable Expertise
Whether in the garage start up phase, to private equity niche products and established commercial presence, all bases are covered with 360 degree capabilities across key functional areas to ensure execution
01
Profile: Medtech Start Up
New to the Swiss market, a self funded cardiovascular medical device company needed market entry. Project included identification of key accounts, account segmentation and development of sales candidate profiles to meet the mission.
02
Profile: Biotech Series B
A round B startup with a legacy EU approved product and in process of US approval needed to identify key customers and align sales strategies across customer segments to facilitate sales. Project included customer segmentation & strategies, development of sales processes and allocation of internal tools to facilitate and measure sales progression and identification of clinical endpoints for pipeline products
03
Profile: Healthcare AI Start Up
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A seedling healthcare AI company needed support in market driven and healthcare system targeted MVP biometric development, including B2B strategies and investor partner recruitment. Project included customer segmentation & strategies, partnership with CMO and CIO to navigate regulatory, legal and IP opportunities in the MVP development including creating processes to identify, manage and implement MVP validation in the clinical setting alongside biometric endpoints and market available algorithms.
04
Profile: Biopharma Private Equity
A private equity biopharma company recently acquired a legacy surgical product which needed revitalization and quick revenue wins. Project included revamping sales processes, refining segmentation strategies and cut off points, development of lead qualification, CRM tools and reports, identification of missing sales planning/analytics tools as well as improving touch points along the sales cycle.
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